Touristic fun: a study of visitors' motivation at Legoland Windsor theme park

Bucks Knowledge Archive

Show simple item record Bakir, Ali Baxter, Suzanne 2012-05-28T11:07:24Z 2012-05-28T11:07:24Z 2012-05-28
dc.description.abstract Journal of Hospitality Marketing and Management, Special Issue, 20(3), 407-424 2011 This study revealed the motivation constructs for visiting Legoland Windsor tourist attraction. Data was collected from visiting families using semistructured interviews and nonparticipant observations. Grounded theory was employed and the construct of “fun” that emerged as the main motivator for families to visit was deconstructed into its push–pull parts using traditional and revised push–pull frameworks, and contrasted to the travel career ladder model. The study offered an insight into the notion of fun as a motivator for families to visit a theme park. More importantly, by deconstructing the notion of fun associated with family theme park, a touristic setting, this study offered a significant contribution to knowledge; it provided a theorization of the concept, “touristic fun,” previously undertheorized. It also contributed to the literature on motivation, particularly, to visiting family theme parks. The study has also several implications for the development, en_US
dc.subject Tourism motivation en_US
dc.subject Fun en_US
dc.subject Theme park en_US
dc.subject Grounded theory en_US
dc.subject Legoland Windsor theme park en_US
dc.subject Push-pull en_US
dc.subject Travel ladder en_US
dc.title Touristic fun: a study of visitors' motivation at Legoland Windsor theme park en_US
dc.type Article en_US

Files in this item

This item appears in the following Collection(s)

Show simple item record

Search DSpace

Advanced Search


My Account